Vitamin Well Denmark and Mikkel Hansen raise 100 000 DKK to anti-bullying project
Since November 2018, the world famous handball player and gold medal winner Mikkel Hansen has a cooperation with Vitamin Well Denmark. The aim of the agreement has been to support the handball player’s future performance and ambition to win new medals for the upcoming year, but also to raise awareness and funds to Mikkel Hansen’s own organization MH24 – Mikkel Mod Mobning (Mikkel against bullying). Since the collaboration was initiated Vitamin Well and Mikkel have arranged three successful charity races, Løb mod mobning (Race Against Bullying)”, which has generated over 100 000 DKK for the organization’s future anti-bullying projects.
Vitamin Well proud partner to Scandinavian Invitation
The Swedish functional beverage company Vitamin Well is proud to be the exclusive beverage partner to the yearly European golf tournament Scandinavian Invitation, that takes place in Gothenburg on the 22 th – 25th of August.
As the official beverage partner Vitamin Well will provide the players with refreshing thirst quenchers at every other tee. Vitamin Well will also have its own activation zone where the visitors can join contests, charge their phones and enjoy the tournament in comfortable seats.
– We are excited to be a part of the golf event of the year! Scandinavian Invitation is a perfect opportunity for us to meet consumers, arrange activities and further strengthen our connection to the sport, says Petter Ericson Hållén, Marketing Manager at Vitamin Well.
Golf is and has always been a key sport for Vitamin Well. In addition to the Scandinavian Invitationthe beverage company has collaborations with celebrated Swedish players such as Joakim Lagergren, Camilla Lennarth and Frida Gustafsson Spång.
Vitamin Well x Copenhagen Fashion Week
Starting August 8th and for the third year in a row, it is once again time for Vitamin Well to attend one of the Nordics’ biggest fashion events of the year – Copenhagen Fashion Week.
Vitamin Well will be on-site during the fashion week to quench the thirst on some of the shows, among them Stand and Hofmann. Vitamin Well is also teaming up with 16 ambassadors from all across Europe, that are coming along to Copenhagen for some exciting days filled with team activities, dinners, yoga and relaxing by the pool. And of course, to keep an eye on the upcoming fashion trends.
We hung out with our brand ambassador Grigor Dimitrov in Monaco and asked him some questions. We learnt that the grumpiest player on the ATP tour is…. among other things!
Vitamin Well Tennis Invitational 2019
On June 14th, Vitamin Well’s very own tennis event was held – Vitamin Well Tennis Invitational. 20 ambassadors from seven different countries all gathered at Haga Tennis in Stockholm for a sunny day filled with tennis, happiness and a great team spirit!
The ambassadors’ day started out with a tennis lesson held by Andrew Wilson, Magnus Norman and Johan Hedsberg – all former top tennis players – from Good to Great Tennis Academy. An academy with extremely good coaches and that has developed a ton of stars, including our ambassador Grigor Dimitrov. The tennis lesson was followed by a tasty lunch served by Isabelle’s Market. Finally, it was time to crown the winners in Vitamin Well Tennis Invitational 2019 – a mixed double tournament that Hanna Modig (SWE) and Soren Hald (DK) won.
Thank you all for a fantastic day with magnificent efforts!
WELCOME TO THE TEAM, CISCO AND RAQUEL!
We are pleased to announce Cisco García, the tennis player who is fighting for a position in the 2020 Paralympic Games, as the new ambassador of the brand in Spain.
The charismatic and wrestling tennis player has been chosen on this occasion to represent the lifestyle and values of the brand. In this case, Vitamin Well also acquires the commitment to embark on the fight of Cisco to enter the Paralympic Spanish wheelchair team and get to play the paralympics of TOKYO 2020.
Francisco García Vena, better known as Cisco, is a young Cordovan whose life took an unexpected turn on December 28, 2015. While he was practicing snowboarding he suffered a serious accident that caused damage to his bone marrow that forced him to rebuild his life in A wheelchair, its objective in addition to achieving to qualify to participate in the paralympics of TOKYO 2020 is to help change the vision of disability, from talking about integration to normalization.
In addition, we are very happy to also have his wife Raquel Rostro in the team. Together we will do many things!
Welcome to Vitamin Well!
Winner of meet-and-greet with Grigor Dimitrov now announced
During April, Vitamin Well hosted a contest on Instagram where the followers got the chance to watch our global brand ambassador and professional tennis player Grigor Dimitrov play in Paris. Our lucky winner was Leah Luboldt from Essen Germany, who invited her brother to join her on this amazing opportunity.
On the game day, May 26, it was a beautiful day in Paris filled with some great tennis. From a two-sets-and-a-break lead, the match developed into a nail-biter before Dimitrov held on to prevail 6-3, 6-0, 3-6, 6-7 (4), 6-4 over Janko Tipsarevic.
Following the match, the winner got some exclusive one-on-one time with Grigor, and they chatted about the match and the tournament. Leah – an aspiring tennis player herself, asked Grigor for his best advice on becoming a professional player. His response was “desire and passion”!
Stay tuned for more upcoming contests and GO Grigor!
Competition! Get the chance to meet Grigor Dimitrov in Paris this summer!
Earlier this winter we welcomed the professional tennis player Grigor Dimitrov to our team of global ambassadors. We now have the opportunity to present a unique competition hosted together with Grigor! One winner and the winner’s friend have the chance to spend two exciting days together with Vitamin Well where tickets to the match, a meet and greet with Grigor as well as accommodation and a return trip all are included in the prize. A chance you don’t want to miss out on!
The competition is open until April 30th and you can compete as many times as you like. For more information about the competition and full T&C’s, please click here.
GRIGOR DIMITROV NEW GLOBAL AMBASSADOR FOR VITAMIN WELL
Vitamin Well, the Swedish functional beverage company, is proud to announce its latest member of the global ambassador team – professional tennis player Grigor Dimitrov.
Vitamin Well continues its commitment within sports, now announcing Grigor Dimitrov as part of the global ambassador team. The signing of the 27-year old athlete marks an important step for Vitamin Well as it strengthens its position within tennis. As an ambassador, Dimitrov will participate in activities in relation to leading tennis events and engage in social media activities together with Vitamin Well. Having won Stockholm Open 2013 and also lived in Sweden for a while, Dimitrov’s decision to collaborate with the well-known Swedish brand came naturally.
“Vitamin Well is constantly at the forefront and dares to be innovative, which goes well in hand with my values. I have always been a fan of the products, and it feels great representing a company from Sweden since I have a lot of memories from there. I look forward to a great tennis season together with Vitamin Well’’, says Grigor Dimitrov.
Grigor Dimitrov is the most successful male Bulgarian tennis player of all time. He has won eight ATP singles titles during his career, including Stockholm Open in 2013, his first ATP title. His career-high ATP singles ranking is world number three, which he achieved in November 2017 after winning the 2017 Nitto ATP Finals.
Grigor Dimitrov is currently preparing for the 2019 Australian Open which will take place 14 Jan – 27 Jan.
Did you know that… Grigor loves speed – both when it comes to fast car and bikes, he truly loves the adrenaline kick! He also loves art, and loves a cooling ice bath to prepare for a game..
Welcome to the team, Dimitrov!
Vitamin Well announces new cooperation with handball player Mikkel Hansen
World famous handball player and gold medal winner, Mikkel Hansen, has today entered an agreement with Vitamin Well Denmark. The agreement aims to support the handball player’s future performance and ambition to win new medals for the upcoming year.
The cooperative agreement will be a close partnership with a wider perspective as it also includes a cooperation with Mikkel Hansen’s own organization MH24 – Mikkel Mod Mobning (Mikkel against bullying). The collaboration has already been initiated with a successful charity race, “Race Against Bullying”, which generated over 40 000 DKK for the organization’s future anti-bullying projects.
Mikkel Hansen, who has just returned from the national team, expresses enthusiasm for the new cooperation:
– I am really pleased with the cooperation as Vitamin Well is a fantastic brand, which I can relate to as a person. In addition, it is the great match with MH24 – Mikkel Mod Mobning. I see it as an ideal collaboration, and of course I am already looking forward to getting started.