Reload label for Médecins Sans Frontières

Vitamin Well dedicates its Reload label to Médecins Sans Frontières

As part of its long-term international partnership with Médecins Sans Frontières (MSF), Vitamin Well has redesigned its Reload bottle label in Sweden to highlight MSF’s lifesaving medical work.

The campaign also includes in-store materials, sporting events and community activations, aiming to raise awareness and encourage more people to contribute.

Alongside the campaign, Vitamin Well provides annual, non-earmarked funding in support of MSF’s medical humanitarian work in crisis settings worldwide.

Read more at the Swedish campaign page.